A retailer knows best how crucial technology is to improve sales. The product may sell on old-fashioned values, but the rest better be cutting edge. Why? To match the customer, who leaps on to newer and better tech by the day. In the age-old chestnut about omnichannel and multichannel, let's hash out some key variables which can make or break the sale. In-store, on the app, over a call or online, these are but 'channels' via which the customer interacts with a retailer. Just to get the truth out of the way, 'the customer now doesn't care which channel it takes to get the product to him'. It ju...

Tags: multi-channel, e-commerce, omnichannel, customer,

The minimum viable product (MVP) prototype was introduced three decades ago. Until then the startups spent a few years adding intricacies to the product after its development. This was a futile model because apart from the time being wasted, the end products were not preferred by the customers due to several additional features. When the MVP model was launched, it was aimed at developing a product with the most demanding lineaments a customer required. As per the MVP protocol, the product was bought into the market at a stage when its applications were nominal (mi...

Tags: bvp, mvp,

Taking the right decision for an entrepreneur in the E-Commerce world is probably the hardest part. A wrong decision can ruin all the plans that you have for your E-Commerce website. The foremost decision that any entrepreneur has to take when setting foot to the realm of E-Commerce is to set the tone for their website. What is the perfect tone for your E-Commerce website? Should it be generic one? Or is it better to follow a particular niche? A generic website or a niche site; which one creates the maximum appeal among the customers? These questions haunt every person who...

Tags: e-commerce, generic, customer, niche site,

The shopping experience has gone better and better with more and more eCommerce sites. Magentois the market leader among E-Commerce platform. The leading E-Commerce sites such as Amazon, Flipkart, etc., are listing the products even if there is no stock in it, but listing it at the end of the listed items. However, this feature is not available with default Magento platform as out of stock products should be pushed to the end of the list. Here we are giving you the way to achieve the task with code (query). This is a working code, running successfully with our live projects...

Tags: magento,